PRIVACY POLICY
Hewa, trading name of Macon Trading Group B.V., located at Handelsweg 18, 7461 JK in Rijssen, is responsible for the processing of personal data as shown in this privacy statement.
Contact details
Hewa
Handelsweg 18
7461 JK Rijssen
Email: info@hewainternational.com
Phone: +31 (0)85 060 8876
Website: hewainternational.com
APPLICABILITY
This privacy statement applies to visitors to our website, business customers, contacts at installation companies, suppliers, newsletter recipients, and individuals who contact us. Hewa focuses primarily on business customers (B2B).
WHAT PERSONAL DATA DO WE PROCESS
We process the following personal data, among other things:
Identification and contact details
First and last name
Company name
Job title
Address details
Phone number
Financial
Bank account
Billing
Payment
Website and usage
IP
Internet browser and device type
Visitor behavior on our website
Click behavior
Forms
Account and order details
Login details
Order history
Quotation requests
Correspondence
We do not process any special personal data as referred to in Article 9 of the GDPR.
LEGAL BASIS FOR PROCESSING
We process personal data exclusively on the following legal bases:
Performance of a contract
For order processing, delivery of goods, invoicing, and customer service.
Legal obligation
For tax retention obligations and administrative obligations.
Legitimate interest
For relationship management, direct marketing to business customers, website security, and optimization. Hewa primarily processes business contact details of employees of installation companies and other business relations in the context of professional services.
Consent
For newsletter subscriptions and tracking cookies for which consent is required.
PURPOSES OF PROCESSING
We process personal data for the processing and delivery of orders, invoicing and payment processing, customer and relationship management, sending newsletters, improving our website, marketing and product information, compliance with legal obligations, and security of our systems.
RETENTION PERIODS
Hewa does not retain personal data longer than necessary for the purpose for which it was collected.
We retain invoice and financial data for 7 years in accordance with tax obligations.
Account data is retained for as long as the account is active.
Quotation requests are retained for a maximum of 2 years.
Newsletter data is retained until the moment of unsubscription.
Website analysis data is retained for a maximum of 26 months.
After the retention period has expired, data is deleted or anonymized.
SHARING DATA WITH THIRD PARTIES
Hewa does not sell personal data to third parties. Data is only shared with parties that are necessary for our services, such as IT service providers, hosting providers, CRM and ERP software suppliers, accounting software, payment service providers, marketing platforms, and Leadinfo B.V.
We enter into processing agreements with these parties to ensure an appropriate level of security.
ZOHO ERP AND CRM
Hewa uses Zoho for customer management, quotation processing, order processing, invoicing, and support registration. Data entered via our website, such as via contact forms or account registration, can be automatically stored in our Zoho environment. A processing agreement has been concluded with Zoho.
GOOGLE ANALYTICS
We use Google Analytics to analyze and improve the use of our website. Google Analytics processes data such as anonymized IP addresses, visit duration, page views, click behavior, and device data.
We have set up Google Analytics in a privacy-friendly manner. IP addresses are anonymized and data sharing is limited. A processing agreement has been concluded with Google.
INTERNATIONAL TRANSFER
If personal data is processed outside the European Economic Area, we provide appropriate safeguards such as Standard Contractual Clauses or processing within countries with an adequacy decision from the European Commission.
COOKIES
Hewa uses functional cookies, analytical cookies, and tracking cookies. Tracking cookies are only placed after consent via our cookie banner. A cookie is a small text file that is stored on your device when you first visit our website. You can delete cookies via your browser settings.
LEADINFO
We use the lead generation service provided by Leadinfo B.V. This service recognizes business website visits based on IP addresses and displays publicly available company information. Leadinfo places two first-party cookies for the analysis of user behavior. More information is available at www.leadinfo.com. You can use the opt-out option at https://www.leadinfo.com/en/opt-out.
PROFILING AND AUTOMATED DECISION-MAKING
Hewa does not use automated decision-making with legal consequences. Website behavior is analyzed solely for optimization and marketing purposes.
SECURITY
We take appropriate technical and organizational measures to protect personal data against loss, misuse, unauthorized access, and unauthorized modification.
YOUR RIGHTS
You have the right to access, correct, delete, restrict processing, data portability, object to processing, and withdraw consent.
You can submit a request via info@hewainternational.com. We will respond within one month.
COMPLAINTS
If you have a complaint about the processing of your personal data, please contact us. You also have the right to lodge a complaint with the Dutch Data Protection Authority via www.autoriteitpersoonsgegevens.nl.
CHANGES
Last update: March 3, 2026
Hewa reserves the right to change this privacy statement. The most current version is always available on our website.